There’s a moment that every cannabis user can identify that strong, distinctive scent as you crack open a container of cannabis or break the seal on a new cart. There’s more to the smell than meets the eye. It’s a mix of mood, memory anticipation and expectation. That experience is made possible by terpenes and not just any terpenes however, the kind that are extracted directly from the cannabis plant itself. Known as cannabis derived terpenes, these compounds are rapidly becoming the secret ingredient for anyone looking to elevate flavor, authenticity, and overall product quality.

Image credit: massterpenes.com

For many years, the producers of cannabis-based products have heavily relied on the terpenes of plants to replicate the essence of cannabis strains. On paper, this was sensible. The efficiency of removing pinene and limonene, respectively from orange or pine trees enabled the development of familiar strain profiles. But the reality didn’t always meet the promise. These terpenes-based blends smell great however they lack the substance soul and longevity of cannabis-based products. These terpene-based blends degraded quickly and were able to smell like air fresheners, but not as strong as fresh flowers.

Pure cannabis terpenes could alter the game. These terpenes are extracted directly from cannabis plants. They contain the dominant compounds, which determine the distinctive aroma of a particular strain, as well as the subtle notes, which other sources of botanical origin can’t replicate. Not only is it about the flavor but also about capturing the spirit and essence of the plant.

A new innovation within the industry is to use live resin terpenes. Instead of sourcing terpenes through cured or dried cannabis, they are extracted from the plants that are frozen right after harvest. The quick-freeze method secures volatile, delicate compounds that would otherwise disappear. The result will be a terpene composition which is much more bright and deep than the original strain.

The benefits of cannabis-derived compounds are obvious but they go far beyond taste. These terpenes play a role in what many researchers and consumers refer to as the entourage effect, the nuanced interplay between terpenes and cannabinoids that can shape the overall experience of an item. A formulation with true OG Kush terpenes, for example, may not only taste better, but also provide an enhanced and more familiar taste due to the supporting compounds that are kept in the extract.

As the awareness of consumers grows as does the demand for greater transparency. The lookup for THC isn’t any only limited to high quantities. Consumers are taking note of ingredient lists and researching the products. They are also looking for cannabis-derived terpenes with specific information about the source and extraction. Brands that meet this standard with unblended, uncut particular strain-specific terpene profiles are recognized with loyalty from customers and industry credibility.

In a market overflowing with options, this shift in perspective is vital. In a marketplace crowded with choices, products that prioritize authenticity will gain an edge. While artificial flavors and herbal blends might attract the attention of a person on their first attempt however, it’s the cannabis-derived compounds that make them stick.

Mass Terpenes stands out as a market leader, offering live resins and hemp-derived lines that can be purchased at a variety of prices. The CDT series is a favourite by extractors as well as vape makers and curious consumers who are all looking to enjoy cannabis in its purest shape.

In the final analysis, it’s not only about aroma. It’s about connection. Terpenes exert more influence on your experience than you realize, whether you are formulating a product for sale or just smoking a joint following an extended workday. Pure cannabis terpenes offer clarity and depth, as well as an authentic relationship with the plant. The most potent of components are the Terpenes.